Contact:
FOR IMMEDIATE RELEASE
Paul G. Silva
Cofounder and Lead Designer
All inPlay (formerly known as ZForm)
psilva@AllInPlay.com
(413) 585-9692
June 30, 2003 – Northampton, MA – ZForm LLC, the industry’s leading provider of online, interactive games for the visually impaired, announced today the launch of their second game, Crazy Eights. Following on the success of ZForm Poker, Crazy Eights translates one of the world’s most popular card games into a fully accessible online game. Crazy Eights remains faithful to ZForm’s charter of developing games that level the playing field, games that let the blind and the sighted play together as equals. All ZForm games are specifically designed to work seamlessly with the assistive technologies employed by the visually impaired to use computers. It works well with all screen readers and screen magnifiers currently available. Great care has also been taken to create contemporary graphics to enhance the game play experience for sighted players.
“We are very excited about the launch of Crazy Eights,” said company CEO Will Coleburn. “It’s a very popular, family-oriented game that will appeal to a wide audience. The initial reaction for our customers has been fantastic.”
More than just a game company, ZForm is a community that brings the visually impaired and the sighted together in one place. Players come together from all over the world to sit at ZForm’s virtual tables, to have fun, make friends and enjoy each other’s company. Integral to the ZForm experience is the innovative live text chat engineered into the game. As with all popular games, much of the entertainment happens through the interaction of the players around the table. With ZForm games, players can keep up a running commentary, real-time, in the game.
In a related event, ZForm also announced today that they are changing the name of the company to All inPlay. “All inPlay does a much better job of describing who we are,” said Coleburn. “Our objective is to be inclusive, to provide a community where everyone can play. The All inPlay name helps us communicate that.”
All inPlay Poker, All inPlay Crazy Eights and the All inPlay community can be found at www.allinplay.com.